Rocklets Easter Eggs

Arcor Argentina

With more than 20 years of experience, Rocklets is the benchmark brand and a synonym for the chocolate confectionery category in Argentina and the entire region. The Rocklets brand appeals to kids and teenagers and means fun at all times and without rules.
For this year's Easters, Rocklets was planning on giving away headphones as a present with the purchase of Rocklets Easter eggs.
The brand wanted to create two 3D illustrations of chocolate Easter eggs for the packaging graphics. The illustrations had to appeal to teenagers, be cool, fun, and made out of chocolate and Rocklets candy.

Chocolate, Candy and a
Playful Easter Twist

The visual concept centered on transforming the Easter eggs into bold, playful 3D compositions made entirely from chocolate and Rocklets candy. The goal was to create a fun and contemporary look that felt appealing to a teenage audience while staying true to the energetic personality of the brand.